If you think “Brand. Blog. Blast.” is catchy, you’re right (and I’m glad you do…) but that’s not all it is. It’s my way of telling you how important these 3 words are to the success of your business.
Brand Your Business
What does it really mean to create a brand? I think of it as telling your story, why you started your business, why you do what you do, and why should people want to use your services?
It also means utilizing the answers to these questions to create a visual presence for your business. Your branding message and presence should provide potential customers with a visual representation of why you started your business, why you do what you do, and why people should use you in particular.
We offer customized brand kits that include ready-to-upload jpg and png files for you to use in your social media handles and all posts. It’s so important to have consistency across all social media platforms even if the messaging is tweaked slightly for the demographic using Facebook, LinkedIn, Instagram, Twitter, and YouTube.
Blogging is so very important to build a following and to position yourself as an expert in your field and a influencer within your industry. Repurposing content that you have already written is a great way to promote your business without having to go out and "recreate the wheel".
Blast Out Content & Helpful Tips
It's so important to get your message out there. Have you asked yourself, "Why do I need to be on LinkedIn?", "What would Twitter do for me?", or "Isn't Facebook outdated?" If you have, you are missing the boat on how important social media outlets are to your business. Facebook isn't going anywhere anytime soon, and neither are Linked In, Instagram, or Twitter. Please let me know if you need help because that's what we do at Soul Creative!